NEW YORK — TiVo Inc. wants to give television viewers more control over what they watch on traditional channels and over the Internet as the pioneer of digital video recorders unveils its fifth-generation devices.
The new devices face more competition than TiVos did when they debuted in 1999. Cable and satellite TV companies are improving their own DVR offerings, while stand-alone devices such as Roku, Apple TV and Google's Chromecast seek to simplify Internet streaming on big-screen TVs. Meanwhile, game consoles and smartphones now come with apps to do much of what TiVo does. An Internet startup called Aereo offers an Internet-based DVR for broadcast channels.
With its new Roamio DVR, TiVo is counting on the notion that avid television viewers prefer one device to do it all.
"What TiVo is doing here is pressing home their advantage. That is, they know TV," said Colin Dixon, chief analyst at nScreen Media, a research firm in Sunnyvale, Calif. "What they are doing here is actually very difficult for anybody else."
Dixon said many casual television viewers will be fine with generic offerings from their cable company, but TiVo's appeal is with high-end consumers who are already paying the most for television packages and Internet video services.
The Roamio went on sale Tuesday and marks the company's first major update in three years.
Like previous TiVos and other DVRs, the Roamio supports basic functions such as the ability to pause and rewind live TV. TiVos also let you watch video from Netflix, Hulu and other Internet services on regular TVs, as long as you have subscriptions with them.
The new TiVos give you more options for finding shows to watch. The emphasis in the past was on finding programs to record, whether by title, actor, director, genre or keyword. The Roamio offers recommendations on what's currently on, based in part of what other TiVo viewers are watching and have watched in that time slot in the past. The new devices also let you narrow what you see in channel-by-channel listings to just movies, sports or kids shows.